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Institute for Media and Communications Management

15 years mcm

The =mcm institute

The =mcm institute is an internationally recognised research, qualification and consulting centre for media and communications management as well as for culture and media.

We help students, researchers and decision makers in business and society meet the challenges of the digital age.

Our four Research Chairs

Chairs

Research Areas

Center

News

The =mcm institute has completed a first, 10-months project on the newest generation of dynamic decision diagrams.

Together with partner companies such as GfK, armasuisse and Kuoni the team of Martin Eppler has developed and deployed innovative interactive diagrams for strategic planning. It is currently developing new software applications together with its partners reflact and interactive things. Two of these tools will be presented at the IEEE VIS Conference in Paris this November.

Center for Book and Publishing Studies

Different books

Current publications

St.Gallen Publishing Management Course

Further information

Contact

Institute for Media and Communications Management
University of St.Gallen
Blumenbergplatz 9
CH-9000 St.Gallen
E-Mail: 
Phone: +41 (0)71 224 22 97
Fax: +41 (0)71 224 27 71

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University of St.Gallen - School of Management, Economics, Law, Social Sciences and International Affairs (HSG)
Dufourstrasse 50, CH-9000 St.Gallen, Tel +41 (0)71 224 21 11, Fax +41 (0)71 224 28 16
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